Site : The ToolboxClient : Ohio State Thesis ProjectMission : Winner of numerous awards and recognition (including the prestigious
Cool Site of the Day
award), this site was developed as an independent research project by myself during my senior year at Ohio State. It redefines, reworks, and reinvestigates traditional marketing practices in the Internet world. The site has since become required reading for Marketing and e-businesses classes at numerous colleges and universities across the nation.
Solution : Unique navigation and a personalized writing style that carries the theme of progression throughout the site.